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Ad account teardown

Find out what your ad spend is really buying.

Six questions, then you connect your ad accounts read-only. We read the last thirty days from Google, Meta and TikTok, compare what they claim with what your business actually received, and hand back the arithmetic. No call, no signup, no pitch until you ask for one.

Step 1 of 6: First, what are you advertising?

Step 1 of 6

17%

First, what are you advertising?

Six questions, then you connect the accounts you want looked at. Nothing here is a sales qualifier — every answer is used in the report.

What line of work is the business in?
What is the advertising meant to produce?

Access

What you are granting, exactly

Read-only, one account at a time, and only the reporting. We cannot change a bid, move a budget, publish an ad or pause a campaign — the permissions we ask for do not allow it, which is not a promise, it is what the platform will let us do.

When the report is built, the tokens are deleted and the access is handed back automatically. You can also take it back yourself at any moment:

  • Google Ads — myaccount.google.com → Security → Third-party apps
  • Meta Ads — facebook.com/settings?tab=business_tools
  • TikTok Ads — TikTok Ads Manager → Account Settings → Authorized apps

What this teardown cannot tell you

It reads thirty days. A seasonal business, a brand-new account or one that has just changed direction will show a picture that is true and not yet representative, and the report says so where that applies.

It also takes your own figures at face value. If the number of enquiries you give us is a guess, the comparison against the platform's count is a guess of the same size — so the report always shows both numbers rather than the conclusion alone.

And a conversion the platform reports is never called a customer here. It is called a platform-reported conversion, every time, because the distance between those two words is the entire point.

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